AMC, Audiences, and Analytics with Destaney Wishon
Update: 2025-09-12
Description
In this special episode, recorded live at Amazon Live’s NYC studios, Joe Shelerud sits down with Destaney Wishon of BTR Media to explore:
- The rapid evolution of the Amazon Ads ecosystem
- How AMC unlocks new insights like path to purchase and ad type overlap
- Why audience targeting + analytics are reshaping strategy
- Practical ways brands can prioritize AMC without feeling overwhelmed
Destaney is the CEO of btr media - check her LinkedIn for updates, new features, and helpful videos!
👉 Follow, subscribe, and connect with us on LinkedIn and at adadvance.com to catch future episodes.
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