Niching seems to be a theme across these agency podcasts and this episode is no different. 

Ady Collins is the CEO of Knotted Commerce, a specialist agency on a mission to help brands simplify their integrations using iPaaS. Using his years of eCommerce experience in the tech side and at Patchworks, Ady is tying tech together to make things easier for retailers. 

In this episode, Ady shares how he is scaling his team using global talent in an ethical way. He shares his mission and WHY Knotted Commerce exists. 

Are you a full service agency? Well, Ady tells you why you could be falling short in this episode. Find out his pricing strategy, his lead generation tactics, the challenges he is facing around scaling, the process of venture capital and the EOS framework he uses to grow the agency.

Ady shares something incredibly personal in this episode. While he was setting up his agency, he got diagnosed with testicular cancer. A sentence nobody ever wants to hear. Ady gives an honest account of this experience and the symptoms that led to his diagnosis. 

We want to personally thank Ady for sharing his truth with our audience. It’s a story nobody ever wants to have to tell, but one that is so important to do so. 

Listen in!