DiscoverCtrl-Alt-Del Reboot Marketing AgainAnil Vishwanathan, Mondelez - Part 2
Anil Vishwanathan, Mondelez - Part 2

Anil Vishwanathan, Mondelez - Part 2

Update: 2019-09-11
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Description

On these inaugural episodes of the podcast, Atul chats with Anil Vishwanathan, Director - Chocolates at Mondelez India. Anil is a career Cadbury man, with years of marketing experience across geographies.


An alumni of IIT Madras & IIM Calcutta, Anil talks about the way Marketing has grown in the last 2 decades and the need to Reboot Marketing today.


Anil can be reached through his Twitter Handle @Chai_vis


Anil's recommendations in this episode



  • Behavioural Economics literature... Malcolm Gladwell, Steven Levitt, Daniel Kahneman, Nassim Nicholas Taleb. 

  • Shoe Dog by Phil Knight

  • The Steve Jobs Biography by William Isaacson 

  • Open by Andre Agassi 

  • Regional language Cinema on various OTT platforms

  • Revisionist History Podcast - Malcolm Gladwell


Atul's recommendations in this episode



  • The Daily Show Podcast - Trevor Noah

  • 250 Days: Cantona’s Kung Fu and the Making of Manchester United by Daniel Storey

  • Measure what Matters by John Doerr



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Anil Vishwanathan, Mondelez - Part 2

Anil Vishwanathan, Mondelez - Part 2

atul s nath