Another Summer of Radio Discontent
Description
Over a year after Matt recorded a Summer of Discontent - he looks back on a second summer of discontent which feature more radio stations closures on AM, small FM size stations and one FM station in Canada's #4 market. Also layoffs in Kingston and London, and across iHeart in the USA. Matt also wonders why no one in radio seems to talk much about the audience...
Matt reaffirms that the Sound Off Podcast is about audience building and teases a few episodes in the works with Steve Pratt, Valerie Geller, and others.
Sign up for Matt's Newsletter called Sounding Off
Books mentioned:
Tom Webster's Book - The Audience is Listening.
Valerie Geller's new book is coming soon.
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