Are Retail Media Networks Ready For Prime Time?

Update: 2023-05-15

Description

Retail media networks are making waves in the advertising and the retail industries with promises of new sustainable revenue streams and customer engagement opportunities. Are they ready for prime time and should brands hold on being investing capital for unrealizable short-term gains?

You can find the episode's transcript at https://retail-mashup.com/are-retail-media-networks-ready-for-prime-time/

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