How Navy SEALs and Entrepreneurs Bend & Break the Rules for Results!
Get a job at any business and the first thing you are told is the rules. "This is how we do things here."

As we age we get even more rule oriented. Less dreaming, less risk taking, less creative thinking, and God forbid that you should challenge convention.

The fact is we are a rules driven society. The fact is those that disagree with you, want to impose their rules on YOU, so you will do as they say and wish.

And yes the military has a set of established rules, but one thing that may surprise you is when you are in "unconventional warfare" units, like the Navy SEALs you have to take a more unconventional, creative approach. And yes, even at times the rules of warfare are completely thrown out the window.

How about you? Are you willing to "break" the rules of the game? How about "bend" the rules? Or maybe ignoring them altogether so you can achieve real results?

On this episode of A New Direction Retired Navy SEAL Marty Strong joins me to get outside of the norm, disrupt standard thinking and embrace change, and bolster creativity.

Marty's book, "Be Different: How Navy SEALs and Entrepreneurs Bend, Break, or Ignore the Rules to Get Results!" is a mindset changer.

Marty Strong takes examples of his different roles as a Navy SEAL combat veteran, and instructor, and his different roles as a Business owner and Entrepreneur and trains us how to start thinking differently.

And that is the crux of this book.  Think differently, and in order to think differently one must think creatively.

To begin thinking creatively Marty Strong gives us the history of how it is against our norm to think differently.  We have been conditioned and trained to live by rules, to be obedient.  Not make waves.

However, it is in our wave making creative thinking where we will find the greatest results.  It is where your profits will be.  It is where life takes on purpose and meaning.

Marty also cautions however, that when you start thinking differently, and take action on your thinking get ready for "blowback".  Get ready for the "naysayers".  Get ready to be shunned.  You will need a thick skin.

At the end of it all when your thinking and action is different it is where you will find your authenticity and success.  I highly recommend this book!

Please Thank Our Sponsors of A New Direction by LIKING Their Pages on Social Media

EPIC physical therapy, they are my physical therapists and I believe they should be yours too.

They are going to design a customized treatment program specifically for you, and they care enough to make certain you follow through with it.

When you are ready for EPIC relief, EPIC recovery, and EPIC results go to EPIC physical Therapy. www.EPICpt.com

Linda Craft Team, Realtors, for more than 39 years they have been helping people all over the world protect their dreams and make new ones.

Let’s be honest, most people will never think about the price of the home they purchased and sold…but we all will think about the memories that were made in that home.

Linda Craft and her team continue the tradition of being the “memory makers”.  When you are ready for your memory head on over to www.LindaCraft.com

Hey…do me a favor and please tell your friends to subscribe to A New Direction on their favorite podcast platform and give us a 5 star rating we are so grateful when you do!

Coach Jay here!  Thanks for listening to and reading about this episode of A New Direction.

Maybe your wondering, “Why should I hire you as a coach”.  Well here are some things others have said about me as their coach.





I address a variety of problems for both individuals and companies. I take a psychological and combine it with my entrepreneurial business experience.  Here are some of the key areas:
For Individuals:

Personal Development:

Purpose and Direction: Assists in discovering one’s purpose and setting clear...