We're delighted to welcome as our guest on this episode Beth Keeton, founder and CEO of Elephant House PR. In today's conversation, Beth discusses her career path in the produce industry, the growth of marketing talent in produce broadly, and how to prioritize your people resources for the most foundational areas of marketing (and build from there). She also discusses what job candidates are seeking when it comes to flexibility and benefits and how she approaches recruiting for her business. Enjoy!

Looking for perspective on building a great culture and keeping great people in your business? As you probably know, you're in good company. It seems that every conversation we have these days includes the topic of challenges in recruitment and retention. That's why we started this podcast. This new series will feature conversations about recruitment, retention, career development, company culture, leadership and much more. As with the other program in our network, The Produce Retail Podcast, the goal is to inform, inspire and ultimately illuminate opportunities for growth. 

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