Blending Fitness & Tech with Ketan Mavinkurve
In this episode of Advertising Is Dead, Varun is joined by Ketan Mavinkurve, CEO & Founder of Alpha Coach, a fitness app.
He talks about the fitness industry in general and how he has been trying to blend fitness with Technology and build a product that can help people with their fitness journeys. Varun & Ketan also discuss the similarities and differences between the terms Health & Fitness; and how rewards are an old but impactful way of honoring and encouraging great results.
Take a look at Alpha Coach on their website.
Talk to Varun Duggirala on Twitter and Instagram: @varunduggi
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