Minu Margeret on the Importance of Community Building for a Brand
Description
Have you ever felt that you want to wear something trendy yet comfortable? And observed how Athleisure has caught on in the recent time?
In this episode of Advertising is dead, our host Varun talks to BlissClub’s founder
Minu Margaret and discusses her journey of building a community-centric brand. Being a young entrepreneur, she also talks about the challenges & strategies that she applies with respect to her business & content. All in all, BlissClub as a brand is all about Women & their needs in the spheres of ffunction, fashion & fitness.
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