DiscoverSocial Goals: Social media strategy for small businessesBoring? Think Again: How Behind-the-Scenes Content Builds Real Business Connections
Boring? Think Again: How Behind-the-Scenes Content Builds Real Business Connections

Boring? Think Again: How Behind-the-Scenes Content Builds Real Business Connections

Update: 2025-12-08
Share

Description

As small business owners, we often dismiss our daily routines as “boring” but that’s exactly what makes them valuable on social media. In this episode, Kat explains why your everyday behind-the-scenes is a superpower, not a snoozefest. With two actionable content ideas to try today, you’ll discover how to turn the mundane into magnetic content that keeps your audience cheering you on and clicking “follow.”

🫶 What you'll learn from the episode:

  • You have a unique edge as a small business owner: your personal connection.
  • What’s boring to you is fascinating to others — especially if it’s outside their daily experience.
  • Behind-the-scenes content builds trust, relatability, and loyalty.
  • Day-in-the-life videos and long-form real-time clips are powerful (and easy!) content formats to try this month.

Don't forget to like, subscribe, and leave 5 stars!

☆ Join the Social with Kat Club: Fun & effective content prompts, coaching, and community for small business owners https://socialkatmedia.com/social-with-kat-club?utm_medium=podcast&utm_source=social-goals

☺ Connect with Kat:

* Instagram: https://www.instagram.com/socialkatmedia/

* Threads: https://www.threads.net/@socialkatmedia

* LinkedIn: https://www.linkedin.com/in/kat-tepylo-murphy/

☺ Free Resources to Help Your Small Business:

https://socialkatmedia.com/resources?utm_medium=podcast&utm_source=social-goals

Comments 
In Channel
loading
00:00
00:00
x

0.5x

0.8x

1.0x

1.25x

1.5x

2.0x

3.0x

Sleep Timer

Off

End of Episode

5 Minutes

10 Minutes

15 Minutes

30 Minutes

45 Minutes

60 Minutes

120 Minutes

Boring? Think Again: How Behind-the-Scenes Content Builds Real Business Connections

Boring? Think Again: How Behind-the-Scenes Content Builds Real Business Connections