Instagram’s New Map, Reposts & Friends Tab: What Small Businesses Need to Know
Description
Instagram has rolled out three new updates this week — and they’ve got small business owners talking. In this episode of Social Goals, I break down:
- The controversial new Map feature and why you should think twice before turning it on.
- How to use Reposts strategically to boost engagement without hurting your analytics.
- What the new Friends tab in Reels means for your content visibility.
You’ll walk away with practical safety tips, fresh marketing ideas, and a clear plan for leveraging these changes in a way that actually helps your local business grow.
What I cover in this episode:
🚫 Map feature risks: what it does, how it works, and why keeping it off is safest.
📲 Repost button: smart ways to use it for UGC, events, and collaborations.
👯♀️ Collab vs. Repost: when each makes the most impact on your reach.
🎯 Friends tab in Reels: how it reflects Instagram’s push toward private sharing and conversations.
💡 Why a chronological feed wouldn’t solve your reach problems.
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