Breaking Down India’s Fragrance Obsession & How Startups Are Creating a ₹10,000-Crore Market
Description
The ASYMMETRIC Crew today:
Revant: CEO, Mosaic Wellness
Shantanu: Founder & CEO, Bombay Shaving Company
Chirag: Founder, GoKwik
0:00 Coming Up
1:12 Intro
2:47 The North India Name Matrix
4:28 Fragrances in India: Trends
7:20 Perfume Wardrobing
9:49 The Rise of Dupe Fragrances
11:37 Why Mass Perfumes Are Booming
14:22 Fragrances Are Now Fashion
17:28 Global Deo Trends
19:39 Slices of Luxury for GenZ
23:21 Startup Founder Challenges
28:33 Thoughts on Org Planning & Target Setting
36:17 On Leadership Styles & Personalities
39:21 On Hiring Challenges
40:26 On Creating Clarity
43:35 On Process Dependence
47:18 On Org-Level Processes
51:27 On CEO Philosophy for People Management
53:48 On Evaluating Hiring Practices
Charts referred to in the episode:
https://drive.google.com/file/d/1KMa-I0N-BbCCnQaxKhynYlmoid-c7lXm/view?usp=drive_link
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