Deep Dive into India’s Consumption Story This Festive Season: Signalling Changes in Hiring Dynamics
Description
The ASYMMETRIC Crew today:
Revant: CEO, Mosaic Wellness
Shantanu: Founder & CEO, Bombay Shaving Company
Chirag: Founder, GoKwik
00:00 Trailer
01:04 Introduction
02:02 A Mercedes every 6 minutes?
02:22 Where’s the slowdown under the hood consumption
03:47 Long tail D2C compounding faster than FMCG incumbents
10:19 Bumper festive signals categories driving growth
12:08 Navratri automobile surge 34% YoY growth
14:56 Category wise growth numbers
17:11 Credit led consumption on the rise
20:38 Why brand dot com works in the US not China or SEA
26:04 Hiring reality why 15 year veterans struggle unlearning
32:06 Entrepreneurship needs a beginner’s mindset
37:19 Build institutions bottom up train for culture
40:48 SD’s brand archetype
42:08 Gen Z’s edge in critical brand thinking
52:47 GPT’s engagement KPIs
54:15 Bitcoin crash
Charts referred to in the episode:
https://drive.google.com/file/d/1SA2UAE4yfPK-ABQTYeq4DGguPKtLXj0b/view?usp=drive_link
Follow us on:
Instagram: https://www.instagram.com/theasymmetriccrew/
X: https://x.com/ASYMMETRICCREW
LinkedIn: https://www.linkedin.com/company/theasymmetriccrew/
United States
