Bringing All the Clicks To Your Site: What You Need to Know About Running Paid Ads with Britt Holmes
Description
In this episode, Laura sits down with paid ads expert Britt Holmes (Founder, Merit Media) to demystify when to use ads, what must be in place first, and how to choose between Google, Meta, and LinkedIn without burning cash. If you’ve wondered whether ads are a quick fix (they’re not) or how to know you’re actually ready, this one’s for you.
In this episode you will hear:
00:31 Meet Britt Holmes of Merit Media
02:22 Britt’s background: global to founders
03:28 “Can I just run ads?” reality check
05:57 From organic-only to paid
06:59 Cost myths & agency pitfalls
10:12 DIY sites, landing pages, readiness
11:28 Perfection vs. progress
13:10 Pricing ads accessibly (no fluff)
19:50 Ads should make money
22:06 Sponsored vs. boosted vs. real ads
24:16 Google vs. Meta vs. LinkedIn
26:35 Authentic brand after corporate
30:28 There’s room for every style
30:59 Where to find Britt & Merit Media
Britt's Links:
Instagram: https://www.instagram.com/meritmediainc/
Website: https://www.meritmedia.com/
Join This Mother Means Business : www.thismothermeansbusiness.com
Laura's Links:
• Website
• Laura's Instagram
• LJSocial Instagram
• LinkedIn
• Facebook
• Pinterest
• TikTok
United States
