DiscoverGroundbreakersBuilding Onarock Investments: How Jake Whitney is Turning a Passion for Real Estate into a $100M Portfolio
Building Onarock Investments: How Jake Whitney is Turning a Passion for Real Estate into a $100M Portfolio

Building Onarock Investments: How Jake Whitney is Turning a Passion for Real Estate into a $100M Portfolio

Update: 2025-09-30
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Episode Summary

In this episode of Groundbreakers, Jake Whitney, co-founder of Onarock Investments, shares his journey from the marketing tech world to building a purpose-driven real estate firm with a $100M vision. Jake discusses how his grandfather’s rental portfolio inspired him to take the leap from passive investing to full-time syndication, and how he and his team are scaling Onarock deal by deal.

Key Points Discussed

  • From Passive Rentals to Full-Time Syndication: Jake’s path began with single-family rentals and small multifamily properties before moving into larger deals with his partners at Onarock Investments.
  • Flipping to Syndicating: He explains lessons learned from flipping mobile home parks, sixplexes, and even an office space—plus how those early deals shaped his current underwriting standards.
  • Scaling with Purpose: Jake shares the systems and criteria Onarock uses to target 12–14% IRRs and often exceed them with 24–30% exits, while keeping cash flow as a safety net.
  • Legacy and Mission: Beyond returns, Jake talks about honoring his grandfather’s legacy of integrity and freedom through real estate and how that mission drives his approach to investors and deals.

Guest Information

Conclusion

Jake Whitney’s story is an inspiring look at how to transition from a corporate career to purpose-driven syndication. His focus on discipline, investor trust, and building systems has helped Onarock grow from small flips to a platform with a $100M vision.

Connect with Jake on LinkedIn to learn more about his work at Onarock Investments and his approach to scaling syndications with integrity.

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Building Onarock Investments: How Jake Whitney is Turning a Passion for Real Estate into a $100M Portfolio

Building Onarock Investments: How Jake Whitney is Turning a Passion for Real Estate into a $100M Portfolio

Domingo Valadez