The most difficult part of building a brand is building communities. These are relationships a marketer can not force their user to have but in these social communities lies the key to developing a long-lasting brand. But it’s the simplest concepts that are easier said than done.

That’s why I spoke to somebody who helped build HaikuJam: a community of over one million collaborative writers from around the world. This is my conversation with Neer Sharma, previously co-founder at HaikuJam and Forbes 30 u 30.

This one’s for those who believe in exploring the true potential of the internet.

Neer Sharma | previously co-founder, HaikuJam
https://www.linkedin.com/in/neer-sharma-b035a33a/
https://twitter.com/thisisneer?s=20

Subscribe to Neer's newsletter, Patent Drop: https://bit.ly/3o8NzT5

Saksham Mendiratta | Co-founder, Lights Out Studio
http://linkedin.com/in/saksham-mendiratta
https://twitter.com/sakmendiratta

Check out what we’re building at Lights Out on https://lightsout.studio/ 

You can hit us up at podcasts@lightsout.studio if you have any feedback or want to be a part of Design Grid. 

Until then, it’s Lights Out.