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Building a Better Berry

Building a Better Berry

Update: 2025-12-04

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Rita Hudetz is the Chief Commercial Officer at Oishii, the vertical farming company behind some of the most talked-about strawberries in America. On this episode of ITS, Rita walks Ali through CPG and tech foundational theories and brand building and sales strategies she learned and developed at PepsiCo, Hu Kitchen and Milkbar.

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Building a Better Berry

Building a Better Berry