DiscoverThe Happy PracticeBuilding a People-First Business: Lessons on Authenticity, Innovation, and Overcoming Challenges with Robin Dimond
Building a People-First Business: Lessons on Authenticity, Innovation, and Overcoming Challenges with Robin Dimond

Building a People-First Business: Lessons on Authenticity, Innovation, and Overcoming Challenges with Robin Dimond

Update: 2024-09-11
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In This Episode:
In this episode of the Happy Practice, we speak with Robin Dimond, CEO and founder of 5th & Cor, about building a people-first business through authenticity, innovation, and strong leadership. Robin shares her journey from owning restaurants to founding a marketing and innovation agency, offering insightful tips on marketing strategies, creating an empowering company culture, and overcoming challenges like imposter syndrome and burnout. The conversation touches on the importance of being "unapologetically authentic," integrating technology into marketing, and the power of building a supportive team.




Guest:
Robin Dimond is the CEO and founder of 5th & Cor, a marketing and innovation agency that focuses on bringing heart and sensory experiences back to business. With over 18 years of experience in marketing, Robin has helped transform numerous brands while also making an impact in her community. She serves on multiple school boards, participates in various charities, and is a member of the Female Founder Collective, where she supports women-owned businesses.




Key Points & Highlights:



  • Robin explains her marketing philosophy of being "unapologetically authentic" and how authenticity builds lasting connections with clients and customers.



  • Robin shares her unique approach to team development, emphasizing the importance of mentorship and leadership growth within the company.



  • Robin talks about the importance of finding a supportive community and the power of surrounding yourself with people who challenge and encourage you to grow.


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Building a People-First Business: Lessons on Authenticity, Innovation, and Overcoming Challenges with Robin Dimond

Building a People-First Business: Lessons on Authenticity, Innovation, and Overcoming Challenges with Robin Dimond

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