Building a Salon That Changes Lives (Not Just Hair): Nicki’s Purpose Led Salon Journey
Description
What if your salon could be known for more than just great hair?
In this heart filled episode, we sit down with Nicki from Salon Purpose. A salon owner who built her entire business model around kindness, integrity and impact.
From starting in a 15 square metre backyard salon to leading a 19 staff team and raising over $100,000 through her “With Love” campaign, Nicki shares how purpose has shaped every decision she's made. And why that purpose is her biggest accountability.
She opens up about the fears she had around numbers, how she only works one day a week on the floor, and why your legacy isn’t built in the big moments, but in the small ones. Whether you’re solo or managing a team, this episode will inspire you to lead with your heart, without losing sight of the numbers.
💡 What you'll learn:
- How to lead a values-driven salon without burning out
- What profit-for-purpose actually looks like in action
- Ways to embed generosity into your business from day one
- Smart systems for training and team management
- How to create a connected team culture, even with 19 staff
⏱ Episode Timestamps
00:00 Episode Summary
02:34 Nicki's Journey to Salon Purpose
04:50 Building a Purpose Driven Salon
07:11 From Home Salon to Expanding Business
11:25 Creating a Community Focused Salon
19:51 Managing a Growing Team
29:22 The With Love Campaign and Giving Back
32:57 Overcoming Personal Challenges to Start a Business
33:23 The Importance of Knowing Your Numbers
34:27 Financial Security and Purpose Driven Profit
35:09 Training and Team Management
39:58 Generosity Beyond Finances
49:18 Building a Supportive Work Culture
54:09 Final Thoughts on Generosity and Business
This isn’t just a salon story, it’s a blueprint for building a business that changes lives. Press play now and get inspired to lead with purpose.
Mentioned in this episode:
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