Burger King UK Expansion Despite Challenges
Update: 2025-12-11
Description
Burger King UK to Expand Despite Economic Challenges: Despite softer consumer sentiment and rising wages, the fast-food giant plans to open 30 new restaurants annually starting in 2026. The company reported a 7% revenue increase and 4.5% like-for-like sales growth last year, driven by home delivery and targeted marketing. CEO Alasdair Murdoch acknowledged ongoing difficulties but sees signs of improvement. Burger King UK also signed a deal to expand into the Republic of Ireland.
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