DiscoverFrom Startup to WunderbrandBusy Doesn’t Equal Productive: What 35 Years of Data Reveals About Your Team’s Time
Busy Doesn’t Equal Productive: What 35 Years of Data Reveals About Your Team’s Time

Busy Doesn’t Equal Productive: What 35 Years of Data Reveals About Your Team’s Time

Update: 2025-11-07
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In this episode, we get into his data-backed findings on how men and women use time differently at work, why only 20% of your time is actually spent on your highest priorities (ouch), and how organisations are quietly burning out their teams without even realising it.

We talk practical fixes, bad email habits, smarter meetings, and how measuring what matters can transform your team’s output. Oh, and we get poetic too — literally. Mark shares his quirky (and surprisingly powerful) book The Poetic Path to Getting More Done and even drops a goal-setting rhyme that’s better than your last TED Talk.

If you’re a founder, manager, or just someone whose to-do list is longer than your week — this one’s for you.

🛠️ Mark Ellwood’s Tools & Resources

🔗 Website: https://getmoredone.com

📖 Book: The Poetic Path to Getting More Done

💡 Time tracking device: The TimeCorder

00:00 Introduction: Meet Mark Elwood, Productivity Expert
01:16 The Research: Women vs Men in Time Management
02:17 The Power of Data-Driven Insights
05:21 The 20% Problem: Time Spent on Top Priorities
08:06 Common Mistakes in Corporate Time Management
10:09 Training Managers: Essential Skills Under the Time Management Umbrella
13:09 Meeting Management: Everyone's Responsibility
13:44 Work Patterns: Short Bursts vs Long Duration
15:24 Measuring What Matters: Tracking Time Effectively
16:59 The Time Quarter Device: Anonymous and Effective
18:56 The Poetic Path: Time Management Through Poetry
19:43 SMART Goals in Verse
23:21 Make Me A Poem: Interactive Poetry Creation
25:41 Closing: Where to Find Mark and His Resources


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Busy Doesn’t Equal Productive: What 35 Years of Data Reveals About Your Team’s Time

Busy Doesn’t Equal Productive: What 35 Years of Data Reveals About Your Team’s Time

mark ellwood, nicholas kuhne, wunderbrand