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CI Conversations: Tracking the Sustainability Intention-Action Gap

CI Conversations: Tracking the Sustainability Intention-Action Gap

Update: 2023-05-25

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The Martin Agency’s Allie Ballard, Katie White, and JT Taillon join CI Conversations host Jen Sain to discuss sustainability, climate change and The Martin Agency’s Sustainability Tension Map, an open-source tool designed to understand paint points and the disconnect between intent and action when it comes to going green.

Tracking the Sustainability Intention-Action Gap - IPG (interpublic.com)

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CI Conversations: Tracking the Sustainability Intention-Action Gap

CI Conversations: Tracking the Sustainability Intention-Action Gap

Interpublic Group of Companies (IPG)