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Stop guessing your way through sales. We sit down with Carolyn Miller—builder’s daughter, top-performing dealer, sales trainer, and CRM implementer—to map a simple path from chaotic follow-up to a clean, scalable system that grows shed and post‑frame sales. Carolyn’s Ask, Listen, Solve framework anchors the conversation: ask smarter questions that surface real needs, listen for budget, timing, and site constraints, then solve with a clear next step that moves the deal forward. From there, we translate that human process into technology your team will actually use.

You’ll hear concrete examples of how a right-sized CRM becomes more than a contact list. We talk automations that text prospects within minutes of a configurator submission, task sequences that keep quotes alive, and post‑delivery check-ins that trigger five‑star Google reviews and referrals. Carolyn shares a client win where automation alone revived a lead the salesperson had written off, turning it into an $800 profit carport sale. We also open the hood on integrations—connecting IdeaRoom or Digital Shed Builder to capture high-intent leads, syncing orders to QuickBooks Online to eliminate double entry, and pushing projects to monday.com so production and delivery stay in lockstep with sales.

If your tech stack already feels crowded, this chat will help you make it act like one system. We cover when to use APIs, webhooks, and Zapier, and why a simple front end matters more than a flashy dashboard. Most importantly, we focus on adoption: weekly coaching, tight feedback loops, and small refinements so your team starts the day in the CRM and never loses the thread with a customer again. Ready to replace “winging it” with a repeatable process that frees your time and lifts your close rate? Hit play, then tell us your biggest follow-up bottleneck—we’ll tackle it in a future installment. If you find value here, subscribe, leave a review, and share this with a dealer who needs a cleaner system.

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This episodes Sponsors:
Studio Sponsor: Shed Pro

Identigrow
CAL
Cardinal Leasing
Digital Shed Builder