Cass DiMicco: Style, Strategy, and Scaling Aureum
Update: 2025-07-03
Description
Cass DiMicco is the founder of Aureum, the accessories brand behind those viral belts and sunglasses you’ve definitely seen. She sits down with Rivki to talk about how she built the brand from the ground up, what it’s like working with her husband, and how her idea of success has changed over time.
📌 Rivki’s IG: @rivkirabinowitz | TikTok: @rivkirabinowitz
📌 Cass’s IG: @cassdimicco | TikTok: @cassdimicco
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