Cava’s Rebhun on Driving Brand Awareness, Sales
Update: 2024-10-30
Description
Cava’s brand awareness has gotten a boost from the 2023 IPO, social media and its growing consumer packaged goods business, Chief Experience Officer Andy Rebhun tells Bloomberg Intelligence. In this episode of the Choppin’ It Up podcast, Rebhun sits down with BI’s senior restaurant and foodservice analyst Michael Halen to discuss how the chain’s marketing strategy is boosting same-store sales. He also comments on the success of its grilled steak and how the connected kitchen initiative can improve quality, consistency, order accuracy and speed of service.
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