DiscoverThe Urban EV PodcastCharging Ahead: The Mainstream EV Transition Starts Here
Charging Ahead: The Mainstream EV Transition Starts Here

Charging Ahead: The Mainstream EV Transition Starts Here

Update: 2025-12-10
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Description

How do you get food retailers to buy into EV charging? Not by measuring success with electrons sold, but cups of coffee. Seriously.


Gideon van Dijk CEO at Chargetrip joins The Urban EV Podcast to share his take on the importance of charging infrastructure, the psychology behind EV adoption, and the innovative solutions ChargeTrip offers to improve the EV driving experience. Gideon also shares insights on the current state of the EV market in Europe, the utilization of charging stations, and the future of electrification in logistics and commercial vehicles. The conversation highlights the need for better utilization of existing chargers and the role of technology in facilitating the transition to electric mobility


Chapters




00:00 Introduction


01:16 Gideon van Dijk's Journey to ChargeTrip


02:54 Identifying the Problem in EV Adoption


04:49 ChargeTrip's Solution and Technology


06:10 Target Audience and Business Model


08:13 Current Impact and Future Goals


10:51 Infrastructure: More Chargers or Better Utilization?


13:21 Driving Utilization with ChargeTrip


15:20 Competing with Navigation Giants


17:39 Understanding the Motivations for Switching to EVs


20:32 Data Insights and Aha Moments


24:26 The Importance of Charging Infrastructure


25:07 Challenges in Fleet Electrification


26:13 Integrating Charge Trip into Logistics


27:46 Optimizing Fleet Operations for Electrification


31:23 The Role of Retailers in EV Charging


36:15 Future Opportunities in the EV Market



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Charging Ahead: The Mainstream EV Transition Starts Here

Charging Ahead: The Mainstream EV Transition Starts Here

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