DiscoverMcKinsey on Consumer and RetailConsumers are spending on sustainable consumer goods: Highlights from new research
Consumers are spending on sustainable consumer goods: Highlights from new research

Consumers are spending on sustainable consumer goods: Highlights from new research

Update: 2023-05-11
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Which sustainability attributes matter most at the point of sale? Do consumers pay attention to sustainability claims? A new report from McKinsey and NielsenIQ provides answers.

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Consumers are spending on sustainable consumer goods: Highlights from new research

Consumers are spending on sustainable consumer goods: Highlights from new research

McKinsey Retail & Consumer Goods