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Content Creation 101

Content Creation 101

Update: 2025-09-09
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In this episode, Reese is joined by digital creator Sujin (@dazzoloqy), a 22-year-old influencer based in Boston, MA who’s built a thriving platform around fashion, travel, and lifestyle. Sujin recently graduated UMass Amherst with a degree in psychology on a pre-health track and is continuing her studies this fall at Northeastern while working at a hospital in Boston. She joins Reese to share her journey as a content creator — from landing her first brand deals with Reebok and Toms in 9th grade to collaborating with major names like Yogibo, Bearpaw, and SK-II. Sujin opens up about her approach to UGC (User-Generated Content), staying creatively inspired, and navigating brand partnerships as both a creator and a businesswoman. Tune in for a behind-the-scenes look at the influencer world, and gain insights on how to build a personal brand, grow your community, and stay true to your vision. 

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Content Creation 101

Content Creation 101

Reese DeVincent