In this heart-to-heart episode, I’m diving into a topic that’s been all over social media lately—and on my mind too: those posts from cake makers explaining why they don’t take certain orders, or why their way (sugar flowers or fresh flowers, for example) is “the right way.”

But here’s the thing: are we actually educating our audience… or are we just defending our choices and competing with each other?

Join me as I share my honest thoughts on: 

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  Why “why I don’t…” posts might confuse your audience more than help them

  
  


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  The difference between sharing your preferences and making others feel wrong

  
  


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  What to do when it feels like someone is copying your content

  
  


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  Why you can’t really be copied when you’re being fully you 

  
  


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  How to shift your content from defensive to empowering

  
  

Whether you’ve felt the sting of comparison or you’re wondering how to communicate your style without sounding reactive—this one’s for you.

Let’s refocus on service, clarity, and connection. 

✨ Mentioned in this episode:

💻 Sign up for the Confident Cake Business Workshop – https://academy.digitalcakedesign.co.uk/ConfidentCakeBusiness-Workshop 

📲 Follow along on Instagram – www.instagram.com/thecakebusinessacademy 

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