DiscoverSage Business & ManagmentCornell Hospitality Quarterly - Identifying the Attributes of an Effective Restaurant Chain Endorser
Cornell Hospitality Quarterly - Identifying the Attributes of an Effective Restaurant Chain Endorser

Cornell Hospitality Quarterly - Identifying the Attributes of an Effective Restaurant Chain Endorser

Update: 2011-02-28
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Glenn Withiam talks to Vincent Magnini about his article, "Identifying the Attributes of an Effective Restaurant Chain Endorser" published in the May 2010 issue of Cornell Hospitality Quarterly.

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Cornell Hospitality Quarterly - Identifying the Attributes of an Effective Restaurant Chain Endorser

Cornell Hospitality Quarterly - Identifying the Attributes of an Effective Restaurant Chain Endorser