This week, I sit down with one of the most grounded, humble men I’ve ever met, Matt Fraser - entrepreneur, e-commerce success story, and founder of The Crypto Collective.

Matt’s journey reads like a movie: from being $1M in debt, driving Uber at night to keep his Hungry Jack’s franchise alive… to scaling a medical product to $70 million in global e-commerce sales, paying off every cent, and then selling everything to go all-in on Bitcoin.

We talk about resilience, marriage, faith, failure, and how Matt and his wife Paula built an empire from nothing - together. This episode is a masterclass in grit, conviction, and sovereignty: how to lose it all, rebuild, and then bet big on freedom.

“We had something, we lost everything, and we still would’ve been okay — because we had each other.” — Matt Fraser

What You’ll Learn

• 
  

  How Matt went from a broke Hungry Jack’s owner to $70M in e-commerce sales.

  
  


• 
  

  Why documenting his Amazon journey changed his life.

  
  


• 
  

  The sliding-door moment that made him an overnight success (after 10 years of struggle).

  
  


• 
  

  How resilience and alignment in marriage became his real superpower.

  
  


• 
  

  Why he’s selling everything — cars, properties, even his business — to go all-in on Bitcoin.

  
  


• 
  

  What The Crypto Collective is and how it’s helping everyday Aussies take control of their wealth.

  
  


• 
  

  How Anna and Matt see Bitcoin as more than an investment — it’s sovereignty.

  
  


• 
  

  A deep chat on love, government, control, and why decentralisation matters more than ever.

  
  

🔗 Resources Mentioned

• 
  

  The Crypto Collective — Free education community 

  
  


• 
  

  Reliable Education by Adam Hudson

  
  

Connect

• 
  

  Guest: Matt Fraser — @immatthewfraser | @thereal_annarose

  
  


• 
  

  Podcast: @anythinggoespodcast__

  
  

Disclaimer: This conversation is for educational purposes only and not financial advice. Always do your own research and consider your circumstances.