Designing Brands That Connect: How Visuals Drive Brand Loyalty and Engagement w/ Justin Lynch
Description
The Multifaceted World of Graphic Design with Justin Lynch
Justin Lynch, a seasoned graphic designer with over 13 years of experience, shares his extensive knowledge from working in various roles such as an internal designer, freelancer, and embedded designer at agencies.
Recognized by the American Marketing Association of Houston with two Crystal Awards, Justin provides insights into the challenges and unique perspectives each role offers on branding and design choices.
He highlights the importance of understanding your audience, simplifying design, ensuring brand authenticity, and leveraging modern tools like AI.
He also discusses his transition to starting his own design agency and the significant lessons learned from award-winning projects.
02:04 Diverse Roles in Design
02:35 Challenges in Design Approval
05:44 Influence and Perception in Design
08:20 Starting a Design Agency
11:45 Design and Brand Perception
18:17 Impactful Design Elements
23:55 Authenticity in Brand Design
25:11 Chick-fil-A's Brand Consistency
27:24 Common Pitfalls in Branding
31:14 The Role of AI in Modern Branding
36:06 Award-Winning Design Strategies
37:56 Tips for Small Businesses on Strategic Design
watch us on: https://youtu.be/M7TUPEU5K5M
Get in touch with Justin Lynch:
- Website: www.avlier.com
- LinkedIn: www.linkedin.com/in/justinmlynch
- https://www.avlier.com/writing-effective-design-briefs/
Get in touch with Brigitte Bojkowszky:
- Website BridgetBrands: https://www.bridgetbrands.com
- LinkedIn: https://www.linkedin.com/in/bojkowszkyb/
- Amazon books
- Facebook: https://www.facebook.com/BridgetBrands
- Facebook: https://www.facebook.com/brigitte.bojkowszky
- Instagram: https://www.instagram.com/bridgetbrands
- X: https://twitter.com/BridgetBrands
- YouTube: https://www.youtube.com/@bridgetbrands
- Book a call: https://calendly.com/bridgetbrands/20-min-discoverycall
👉 Download Your Entrepreneurial Branding Starter Checklist: https://courses.bridgetbrands.com/f/entrepreneurial-branding-starter-checklist