Richard Warren came out of retirement after a long career as an entrepreneur to launch paintCLE, a Benjamin Moore dealer.

paintCLE will be opening their fourth location on the West side soon to round out their other three locations in Shaker Heights, Willoughby Hills and Medina. paintCLE is your premier Benjamin Moore paint store with everything you need including wall paint, interior paint, exterior paint, deck stain, paint primer, paint supplies, and more.

Listen to this episode has Dick reflects on two big mistakes he made that almost destroyed his furniture business, Warren-Chaney Office Furniture.

How important is a quality, innovative, flexible product in the furniture business? Dick explains how his business would have failed without it. He also reflects on a nightmare decision to be a "small business with a big bank" which almost cost them their business.

Now, as a Benjamin Moore dealer, he faces the question "how will you compete with Sherwin Williams?" Tune in to the episode to find out how lessons learned from those two mistakes, not having a quality product and dealing with a big bank, have guided Dick through his relationship with Benjamin Moore and into a new era of business success.

---------

Huge thanks to Richard Warren, Co-owner of paintCLE (https://www.paintcle.com) and previous CEO of Warren-Chaney Office Furniture (which sold to OfficeMax in 2011) for joining us on the podcast. We hope his stories of success and failure in business will serve as an inspiration to your journey.

Also thanks to our hosts: Kirk Teets of ⁠⁠⁠Cleveland Custom Coatings⁠⁠⁠ and Kim Kitchen of ⁠⁠⁠Burning River Marketing⁠⁠⁠.

Produced by ⁠⁠Cleveland Podcast Production⁠⁠ in Westlake, Ohio.

- ⁠https://clevelandpodcastproduction.com/