I’m excited to welcome Abby Thomason to the podcast today!

Abby is an early childhood play therapist and owner of her private practice, Early Emotions. She works with parents virtually and travels to schools and homes to provide play therapy to kids in the early years. She’s passionate about creating treatment that incorporates the entire family system, because we can't have strong child mental health without parent mental health.

Abby and I first connected when she joined Private Practice Academy Bundle (PPA) in April 2024, and she’s also in Reels Membership. 

She stepped away from her career to be a stay-at-home mom, and fully focus on her family. 

But…she felt a pull to start her Instagram page during maternity leave, and share knowledge that would support her community. 

That page unexpectedly blossomed into a thriving business! Through lots of mindset work, strategy, and heart, Abby has built a private practice on HER own terms.

In today’s episode, Abby and I chat about what it was like doubling her income, while spending more time with her kids.

In this episode, we cover: 

• How Abby helps parents take more of an active role in their kids’ play therapy
• Abby’s journey from social worker & play therapist to business owner
• Why Abby’s private practice growth was intentionally a “slower” process
• Shifting your focus from chasing likes & views to getting actual clients
• What inspired Abby to join PPA in April 2024
• Why Abby chose to offer mobile play therapy
• Boundaries Abby has put in place with her work schedule
• How Abby’s rates have shifted over time
• How Abby’s current work schedule still honors her role as mom
• Creating a full & thriving career without sacrificing your family life

Connect with Abby:

• Follow on Instagram
• Check out her website

Connect with Kelly:

• Follow on Instagram @businessoftherapy and @sitwithkelly 
• Check out the Business of Therapy website

Make sure to hit follow/subscribe so you never miss an episode!

Resources & Links:

• This episode is sponsored by Alma, the financially rewarding way to go in-network
• I recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace period
• Private Practice Academy Bundle (PPA) 
• Reels Membership 
• Business Coaching Waitlist 
• Free training
• Caption Guide

Mentioned in this episode:

FREE Training: How to Market & Grow Your Private Practice on Instagram