In this episode, I speak with Sasha and Michael, founders of Crunch, an innovative food startup. Listen to this episode to learn more about their founding journey, and get inspired by their story!

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Introduction (00:00:09 )

Sasha's Background (00:02:39 )

Michael's Journey (00:04:35 )

Initial Business Ideas (00:06:57 )

Product Development Process (00:08:37 )

Consultation and Budgeting (00:10:19 )

Shift to Sandwiches (00:12:29 )

Building the Brand (00:14:43 )

Early Traction and Growth (00:16:58 )

Influencer Impact (00:17:16 )

Understanding Crunch's Unique Position (00:19:00 )

Quality of Ingredients (00:22:07 )

Challenges of Scaling (00:22:58 )

Customer Feedback Importance (00:24:04 )

Distribution Channels Overview (00:26:15 )

Marketing Strategies and Growth (00:28:05 )

Incorporating Past Experiences (00:31:11 )

Advice for Aspiring Entrepreneurs (00:36:12 )

Finding Your Purpose (00:37:23 )

Gratitude for Sharing (00:38:15 )

Open Dialogue (00:38:26 )

Closing (00:38:31 )