In this episode of the Marketing Systems for Success podcast, host Helen interviews Kika Mitchell, a professional photographer specialising in personal branding and various forms of portrait photography.
 
They explore Kika's journey from a TV director to a successful photographer, emphasising the importance of professional images in today's market.
 
The discussion covers practical advice for preparing for a branding photoshoot, selecting the right location and outfits, and the significance of consistent personal branding.
 
Kika also shares her top marketing strategies, including the power of networking and aligning with like-minded individuals, and offers valuable tips for small business owners on converting leads. 
 
00:34  Meet Kika Mitchell: A Journey in Photography
 
01:35  The Evolution of Personal Branding
 
06:25  Networking and Building Client Relationships
 
10:03  The Importance of Quick Responses
 
16:14  Preparing for a Personal Branding Photoshoot
 
24:28  Client Booking and Professional Responsibility
 
26:35  Personal Experiences with Photo Shoot Attire
 
28:54  Consistency in Brand Image
 
32:51  The Importance of Pre-Branding Work
 
37:38  Aligning with Your Target Market
 
40:57  Enjoying Marketing and Business Growth
 
45:00  Final Advice and Business Offerings
 


Useful Links
 
Connect with Helen on LinkedIn: https://www.linkedin.com/in/helen-dickman/ 
 
Connect with Kika on LinkedIn: https://www.linkedin.com/in/kika-mitchell-172b37134/ 
 
Connect with Kika on Instagram: https://www.instagram.com/kikamitchellphotography/ 
 
Join the community for more weekly support here: https://www.helendickmancoaching.com/community