DiscoverThe Daily Coffee Pro Podcast by MAP IT FORWARDEP 1455 Wayel Al Wohaibi - How to do Good Business In Coffee - The Daily Coffee Pro Podcast by Map It Forward with Lee Safar
EP 1455 Wayel Al Wohaibi - How to do Good Business In Coffee - The Daily Coffee Pro Podcast by Map It Forward with Lee Safar

EP 1455 Wayel Al Wohaibi - How to do Good Business In Coffee - The Daily Coffee Pro Podcast by Map It Forward with Lee Safar

Update: 2025-10-03
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This is the 5th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Wayel Al Wohaibi, co-founder of Sulalat based in Riyadh, Saudi Arabia.

In this series, Map It Forward Founder, Lee Safar, and Wayel discuss the genesis of the Saudi specialty coffee market and it's future. This series first aired on the Map It Forward Middle East Podcast.

The episodes in this series are:

1. The Genesis of Saudi Specialty Coffee - https://youtu.be/eWjB9Zld8KU

2. Discovering The Saudi Cultural Palate - https://youtu.be/B9mHKi1ivwI

3. Running a Coffee Business in Saudi - https://youtu.be/zspRNIufC_U

4. The Future of Saudi as an Origin Country - https://youtu.be/heJAB30BgCc

5. How to do Good Business in Coffee - https://youtu.be/63BiqHbRp0E

In this final episode of a five-part series, Lee and Wayel discuss key strategies for building a successful specialty coffee business.

Wayel shares insights on the importance of not competing with your customers, offering support and financial consulting, and maintaining high standards of quality.

He highlights the challenges faced in the coffee industry, such as imitation products, and the necessity of collaborating with trusted distributors.

The episode underscores the significance of creating a holistic premium experience for consumers and not compromising on quality.

Tune in to gain valuable knowledge from Wayel's experiences and learn how to build a sustainable and respected coffee business.

Connect with Wayel Al Wohaibi and Sulalat here:

https://sulalat.com/en

https://www.linkedin.com/in/wayel-al-wohaibi-b574a04/

https://www.instagram.com/wesulalat/

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Looking for a business advisor for your established coffee business or startup? Email us here:

📧 email: support@mapitforward.org

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EP 1455 Wayel Al Wohaibi - How to do Good Business In Coffee - The Daily Coffee Pro Podcast by Map It Forward with Lee Safar

EP 1455 Wayel Al Wohaibi - How to do Good Business In Coffee - The Daily Coffee Pro Podcast by Map It Forward with Lee Safar

Lee Safar