EP 23 - How Recipe Videos Almost Ruined My Business with Jack Gadd
Description
Today’s guest is Jack Gadd, a men’s fat loss coach known for his consistent, grounded approach to online coaching.
From engineering day jobs and protein bar subscription boxes to managing 100+ coaching clients, Jack breaks down how he built a coaching brand that prioritizes results over reels and long-term change over short-term fads.
We explore:
-The state of the online coaching space and how it's shifted in recent years
-Why following trends hurt Jack’s business—and how getting back to fundamentals rebuilt it
-The hidden downside of going viral and growing a follower base that doesn’t convert
-The exact strategies Jack used to niche down and attract the right kind of clients
-What it’s really like to juggle 80–100+ coaching clients and still make family time work
-The importance of mentorship, accountability, and investing in your own development
-Jack’s pivot from failed subscription box owner to fat loss authority
-Why working with people for free early on still works—and how it accelerated Jack’s success
-What being your own ideal client does for your content, message, and conversions
-Jack’s full day breakdown, from 5AM check-ins to 7PM bath time chaos
🔑 Key Takeaways:
* Don’t chase trends: Chasing virality diluted Jack’s message and attracted the wrong clients.
* Stick to fundamentals: Consistency and results still matter more than likes and views.
* Mentorship matters: Business growth accelerated when Jack got (and kept) a mentor.
* Start simple: Working with clients for free built trust, testimonials, and momentum.
* Be your own case study: Jack’s content is a mirror of his life and that’s what connects.
Final Five with Jack:
1. Book Recommendation:
The Psychology of Money by Morgan Housel
$100M Leads by Alex Hormozi
2. Coffee Order:
Dieting? Americano with a splash of milk
Not dieting? Flat white
3. Social Platform to Delete:
Pinterest (“So my wife stops sending house project ideas.”)
4. Dinner Guests:
Warren Buffett
Elon Musk
Paul Walker
5. Advice to His Younger Self:
“Get skin in the game. Coach people for free. Build proof before you build offers.”
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Until next time stay consistent, stay committed.




