Most email welcome sequences are terrible.

Too pushy. Too desperate. Too full of “hacks” that make your audience run for the unsubscribe button.

This episode shows you how to flip the script — and build a welcome sequence that actually builds trust, starts relationships the right way, and sells (without feeling gross).

If you want to stop chasing quick wins and instead build a business full of customers who want to buy from you again and again… this one’s for you.

What You’ll Learn in This Episode

Why 99% of welcome sequences fail (and what to do differently)

The one thing your first email MUST do before anything else

How to use “value-first” positioning to create trust that compounds

Why selling in email #1 is a trap (and what to send instead)

A sneaky trick to get people replying — and why that trains inboxes to treat you like a friend, not spam

A simple 3-email framework that balances story, proof, and offers

Episode Breakdown

– Why most welcome sequences suck

– What a welcome sequence actually is

– Delivering the thing they signed up for (seriously, don’t skip this)

– Value-first vs. freebie seekers (the truth)

– Why you should not sell in email one

– The inbox trick that gets you into “Primary” instead of spam

– A 3-email structure you can steal today

Links & Resources

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Got feedback or want to share your take? Drop a comment below — I’d love to hear it.

If you’re ready to stop pushing discount codes and start building an email list full of lifelong fans, hit play and let’s go.