How do you create a fantastic experience for your event guests? It all starts with that initial interaction.

Merideth Ranahan manages executive event production at Capital One. She came on this episode of the Masters of Events podcast to talk about what you need to keep in mind to ensure that initial interaction is the start of a great experience for your guests. 

We also talked covered topics like:

• What Meredith’s has learned through her experience on both the agency and client side of event production
• The types of data that matter in the execution of events
• Why it’s just as important to create a great experience for internal event attendees as it is for public event attendees