EP 57: Our Best Marketing Offers of 2022 and How You Can Swipe Them (part 1)
Description
Welcome to 2023: The Year of the Offer. We’ve been creating some new resources (like frameworks and templates) that clearly deconstruct what makes a great offer and how you can create your own. After reflecting on the campaigns we developed in 2022, we realized we had executed some great fresh examples to share with you.
In this episode we breakdown some of our best marketing offers from the year, what made them great, and how you can apply the takeaways to your campaigns.
Marketing pros like you can significantly improve existing campaign results by reimagining what you’re asking the customer to do and when, all along the customer journey. Without breaking the budget, increasing the ad spend, or redoing the funnel, you can create compelling offers at every step of the customer journey. We’re going to show you how in this, The Year of the Offer.
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