Melinda Nicca shares her story of raising capital, building a cash flow machine and buying it back from her investors to give herself independence again. In this episode, Jason Kirby talks with Melinda Nicci, Founder and CEO of Body Collective Group, and she opens up about her path as a health tech entrepreneur. She shares how her women’s wellness platform grew to reach over 6 million users, the highs and lows of fundraising, and the tough negotiations required to regain control of her company through a share repurchase.

Mel also talks about navigating investor relationships, launching new products, and the future of AI in wellness. Her story highlights resilience, strategic thinking, and the importance of understanding the investor landscape.

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Here's what you're in for:

00:32 Mel’s Background & Vision

02:25 Building Body Collective Group

09:02 Fundraising Lessons

21:24 Product Development & Expansion

22:30 Navigating Investors

31:25 AI Wellness Coach Vision

35:39 Negotiating Buyouts & Reclaiming Ownership

51:11 Future Plans

55:26 How to Connect with Mel

ABOUT MELINDA NICCI

With more than 30 years of experience at the intersection of technology and global health, she has built AI-driven platforms that have reached over 6 million people in 130 countries. As the Founder & CEO of Body Collective Group, she created Bella AI, the world’s most advanced women’s health assistant, and pioneered digital wellness platforms including Baby2Body and MBODY.

Consistently recognized among the Top 100 Most Influential Women in Technology, she is known for translating AI research into real-world health applications, forging global partnerships, and scaling businesses to successful exits. Her board leadership spans high-performance sports and technology, with expertise in audit, risk, and strategy.

She is passionate about advancing women’s health, scaling AI for global health, and driving purpose-led innovation that balances commercial success with social impact.

You can reach out to Melinda through:

Website: https://www.baby2body.com/

LinkedIn: https://www.linkedin.com/in/melindanicci/?originalSubdomain=uk

ABOUT JASON

Jason Kirby is the co-founder of Thunder, a tech-enabled investment bank helping founders reach their ideal target outcomes through capital strategy and M&A. 

He is a serial entrepreneur with four exits and decades of experience in fundraising, M&A, and business building. In his career, he has coached hundreds of entrepreneurs on fundraising, investing, capital strategy, M&A and business development. He’s transacted over $135M and his firm Thunder has transacted over $200M+

You can reach out to Jason through:

Email: jason@thunder.vc

LinkedIn: https://www.linkedin.com/in/jasonrkirby/

ABOUT $100M EXITS

My goal is simple: to equip founders with the knowledge, inspiration, and guidance to navigate the labyrinthine world of capital strategy to take your company where you ultimately want it, by interviewing founders and investors who have already done it. 

For most, it’s a dream to sell for $100M+, but for others it’s too cash flow or IPO. Founders doing over $5M in revenue will benefit the most from this podcast. 

Be sure to subscribe and let me know who you want me to interview next.