Serial entrepreneur Ed Hansen joins host Colleen O’Connell-Campbell on the Cash Rich Exit Podcast to share his decades-long journey founding, scaling, and selling multiple businesses - including Hanson Lawn and Gardens and Ext.tech. In this episode, Ed reveals how mindset, adaptability, and a focus on relationships have shaped his entrepreneurial path.

Key takeaways:

• The early entrepreneurial spark - from cutting grass to building a multi-million-dollar company.

• Buying vs. selling a business - why every transaction is unique and how to make sure both sides win

• Building for a future exit - the difference between creating a great product and creating a sellable company.

• Technology and user experience - how Ext evolved from Ed’s landscaping business and now powers companies across industries.

• The power of peer groups - how his role as a TEC Canada Chair gives entrepreneurs a safe space to learn, grow, and problem-solve.

• Monday Matters on LinkedIn - why Ed’s weekly videos resonate with entrepreneurs and how showing up consistently builds trust and reach.

• Fun frank advice - focus on the journey, surround yourself with the right people, and don’t take criticism from people you wouldn’t take advice from.
  

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The Cash Rich Exit Podcast is brought to you by O’Connell-Campbell Wealth Management at RBC Dominion Securities.

All opinions expressed by the host, Colleen O’Connell-Campbell, and podcast guests are solely their own opinions and do not reflect the opinion of RBC Dominion Securities.

This podcast is for informational purposes only before taking any action based on information in this podcast you should consult with a qualified professional.

Colleen O’Connell-Campbell is a Wealth Advisor at RBC Dominion Securities, a member of the Canadian Investor Protection Fund.