Employer Branding: Build a Culture the Best Want to Join
Update: 2025-08-14
Description
Your brand isn’t what you say — it’s what your best future hire whispers after reading your Glassdoor, scanning your leadership energy, and watching how your team shows up.
In this episode, we dismantle outdated ideas of employer branding and show you how to build a magnetic culture from the inside out — one that attracts, retains, and elevates top-tier talent without having to beg or oversell.
You’ll learn:
Why “career pages” and “culture decks” don’t move the needle anymore
The 5 real levers that shape world-class employer brands
How leadership energy sets the climate your brand lives in
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