Ep 10 - Danielle Blugrind, Roku - Inside the Mind of the Consumer: Insights from Roku's Market Researcher

Update: 2024-04-26

Description

Ever wondered what goes on behind the scenes at companies like Roku to truly understand their customers? Join us as we dive into the world of consumer insights with Danielle Blugrind, a seasoned market researcher at Roku. Discover how qualitative and quantitative data converge to shape products, features, and brand experiences. From ethnographic adventures to data-driven decision-making, this episode offers a rare glimpse into the art and science of decoding consumer behavior.

Comments

Top Podcasts

The Best New Comedy Podcast Right Now – June 2024 The Best News Podcast Right Now – June 2024 The Best New Business Podcast Right Now – June 2024 The Best New Sports Podcast Right Now – June 2024 The Best New True Crime Podcast Right Now – June 2024 The Best New Joe Rogan Experience Podcast Right Now – June 20 The Best New Dan Bongino Show Podcast Right Now – June 20 The Best New Mark Levin Podcast – June 2024

In Channel

Ep. 16 - AI Ethics and Impact

2024-11-1241:42

Ep. 15 - Data-Driven Grooming: Manscaped's Consumer Strategy

2024-10-0828:58

Ep. 14 - The Art and Science of Market Research

2024-09-1033:42

Ep. 13 - The Emotion of B2B Marketing

2024-08-1345:23

Ep. 12 - Marketing with Empathy with Sandeep Dayal

2024-07-0950:26

Ep. 11 - Dr. Justin Barclay, Tivity Health - Deciphering Healthcare's Cryptic Senior Consumers

2024-06-1001:07:06

Ep 10 - Danielle Blugrind, Roku - Inside the Mind of the Consumer: Insights from Roku's Market Researcher

2024-04-2642:00

Ep. 7 - Live From Future Festival in Toronto, Part 1

2024-01-1701:02:34

Ep. 9 - Stephanie Freier, Inspire - Mission-Driven Consumer Insights

2024-01-1036:50

Ep. 8 - Live From Future Festival in Toronto, Part 2

2024-01-1001:11:40

Ep. 6 - Sally Mueller, Womaness - Reaching the Elusive Menopause Consumer

2023-10-1750:07

Ep. 5 - Cole Atkinson, Shopify - E-Commerce's New Frontier

2023-09-0554:04

Ep. 4 - Meghan Reynolds, Oura Ring - Insights and Authenticity in Wearable Technology

2023-08-2343:33

Ep. 3 - Roland Cloutier, The Business Protection Group - The Importance of Security and Privacy For Consumers

2023-05-0501:00:20

Ep. 2 - Michelle Parsons, Hinge - Creating Meaningful Relationships Through Data Insights

2023-05-0545:10

Ep. 1 - Nick Stagge, The Grounded Company - Building Brands and Taking Risks

2023-05-0558:55

00:00

Ep 10 - Danielle Blugrind, Roku - Inside the Mind of the Consumer: Insights from Roku's Market Researcher

#box-pro-ellipsis-17322444865961{-webkit-line-clamp:2;}Ep 10 - Danielle Blugrind, Roku - Inside the Mind of the Consumer: Insights from Roku's Market Researcher

Ep 10 - Danielle Blugrind, Roku - Inside the Mind of the Consumer: Insights from Roku's Market Researcher

The Elusive Consumer

Ep 10 - Danielle Blugrind, Roku - Inside the Mind of the Consumer: Insights from Roku's Market Researcher