Ep 222: Communication as Persuasion in Procurement & Beyond feat. Liz Milan
Update: 2025-07-02
Description
Communication is a complex craft. It involves speaking clearly and with a consistent message, actively listening to see how the message is received, and - the ultimate test - if we are communicating to persuade, watching to see if that message has the desired motivating effect.
In this episode of The Sourcing Hero podcast, Host Kelly Barner welcomes Liz Milan. Liz is a former procurement executive and adjunct at the University of Portland Pamplin Business School where she teaches a course on Negotiation and Persuasion. She is currently doing board work for Open Adoption and Family Services.
Liz speaks about why persuasive communication is so critical for procurement:
- Never forgetting the bigger picture dynamics that may be at play when making recommendations about supplier contracts
- Creating opportunities to learn as much as possible from the sales side of the business
- The sacrifice that may be required of anyone who aspires to hero status
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