Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience

Update: 2024-08-16

Description

Welcome to episode 6 where we deep-dive into the world of generative AI and its real-world applications in CPG brands with Steve King, CEO of Dragonfly AI, and Mert at the MadFest London 2024. We share insights on the experience working with major players like L'Oreal and the challenges of driving adoption of emerging technologies.

Join us as we discuss navigating the ever-changing landscape of AI and successfully implementing innovative solutions in the CPG world.

Key highlights:

Discussion on actual uses of generative AI in CPG brands
Mert's experience in the CPG industry and his journey in integrating AI and technology.
The challenges of getting adoption and engagement for new tech solutions in organizations.
The importance of selecting the right partners and technologies to make projects successful.

Don't miss out:

Mert's insights on navigating the fast-paced changes in technology and getting buy-in from stakeholders.
The discussion on building tech solutions for e-commerce businesses and driving real business impact.
The process of evaluating technologies and partners to make projects successful in large organizations like L'Oreal.

Website: https://www.ecommert.org/
LinkedIn: https://lnkd.in/gm4tiHQV
X: https://x.com/e_Commert
Instagram: https://lnkd.in/gvrWxjzU

Comments

Top Podcasts

The Best New Comedy Podcast Right Now – June 2024 The Best News Podcast Right Now – June 2024 The Best New Business Podcast Right Now – June 2024 The Best New Sports Podcast Right Now – June 2024 The Best New True Crime Podcast Right Now – June 2024 The Best New Joe Rogan Experience Podcast Right Now – June 20 The Best New Dan Bongino Show Podcast Right Now – June 20 The Best New Mark Levin Podcast – June 2024

In Channel

S2E2: Seb Bardin - Digital Commerce Transformation Across Categories with Seb Bardin: Consumer- Centric Strategies & Innovation

2024-11-2132:36

S2E1: Neel Arora, Nestlé - Scaling eCommerce Excellence: Neel Arora on Nestlé’s Global eCommerce Strategy and Growth Levers

2024-11-1428:18

EP 13: Sophie Murray, Novus Insights - Leveraging Consumer Insights and Market Data to Unlock Omnichannel Growth

2024-10-1638:32

EP 12 - PART 2: Glenn Cloarec, L'Oréal - European Retail Media Landscape, Retailer Partnerships and Brand Power with L'Oréal's Glenn Cloarec

2024-10-1026:19

EP 12 - PART 1: Glenn Cloarec, L'Oréal - European Retail Media Landscape, Retailer Partnerships and Brand Power with L'Oréal's Glenn Cloarec

2024-10-0828:04

EP 11 - PART 2: Jie Cheng, Mondelēz - Driving Digital Commerce: Jie Cheng on Mondelēz’s Global eCommerce Surge and Double Digit Growth

2024-10-0129:41

EP 11 - PART 1: Jie Cheng, Mondelēz - Driving Digital Commerce: Jie Cheng on Mondelēz’s Global eCommerce Surge and Double Digit Growth

2024-09-2633:49

EP 10 - PART 2: Boris Rütten, Henkel - How Henkel Consumer Brands Accelerate Global eCommerce with Data & Retail Media

2024-09-1724:08

EP 10 - PART 1: Boris Rütten, Henkel - How Henkel Consumer Brands Accelerate Global eCommerce with Data & Retail Media

2024-09-1232:36

Ep 9: Pentaleap - Andreas Reiffen, Pentaleap delivers retail media performance boost while creating an open and efficient retail media ecosystem

2024-09-1045:10

EP 8: Unilever, Melda Hamarat - Unilever Ice Cream Omnichannel Strategy with Retail Media Boost and Quick Commerce Success

2024-09-0529:29

EP 7: Mars Wrigley, Josh Clarkson - Retail Media's Future with AI, Data Synergy, and Strategic Leadership

2024-08-2932:32

Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience

2024-08-1621:05

Ep 5: Celia Van Wickel - Retail Media, AI and Purposeful Planning Strategies for Russell Stover eCommerce Leadership

2024-08-0828:09

Ep 4 Pt 2: Husqvarna, Stephan Valdeis 🇩🇪 - Mastering Omnichannel Commerce: Insights on Cross-Channel Strategy and Execution

2024-07-1718:17

Ep 4 Pt 1: Husqvarna, Stephan Valdeis 🇩🇪 - Mastering Omnichannel Commerce: Insights on Cross-Channel Strategy and Execution

2024-07-1725:21

Ep 3: Coca Cola-FEMSA, Maria Fernanda Gil Tamayo 🇲🇽 - Accelerating Omnichannel Commerce: B2B Marketplaces from Offline to Online

2024-07-0851:42

Ep 2: RICOH, John Andrews 🇺🇸 Transforming Retail: Innovations in eCommerce & Omnichannel Strategies

2024-07-0859:44

Ep 1: BAYER, Andre Cremers & Andy Parker 🇨🇭 Data-driven Transformation: Bayer’s Journey in eCommerce and Unified Commerce Strategies

2024-07-0833:34

CPG Continuum Roundtable Discussion - Digital Shelf Measurement

2024-01-1357:03

00:00

Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience

#box-pro-ellipsis-173243582525281{-webkit-line-clamp:2;}Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience

Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience

Mert Damlapinar

Ep 6: MADFEST LONDON 2024 - Dragonfly AI & eCommert, Steve King & Mert Damlapinar - Transforming Digital Commerce: AI-Generated Content and Near Real-Time Updates for Dynamic Shopping Experience