DiscoveriGaming DailyEp 600: How Positionless Marketing Is Changing the CRM Game
Ep 600: How Positionless Marketing Is Changing the CRM Game

Ep 600: How Positionless Marketing Is Changing the CRM Game

Update: 2025-09-10
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iGaming Daily celebrates its 600th episode with sponsor Optimove in the spotlight. SBC’s Editor-at-Large, Ted Menmuir, sits down with Optimove’s VP of Revenue, Motti Coleman, for a special conversation ahead of the company’s showcase at the upcoming SBC Summit in Lisbon.

Tune in to today's episode and find out:

  • Optimove’s journey from a bootstrapped startup to the leading CRM and marketing intelligence platform.
  • How the company proves its strength in the high-stakes online gambling sector.
  • What Optimove will be showcasing at SBC Summit Lisbon.
  • The power of Positionless Marketing and how it’s changing the CRM game.
  • Expectations for networking, partnerships, and growth opportunities in Lisbon.

Host: Ted Menmuir
Guest: Motti Coleman
Intro: Charlie Horner
Producer: Anaya McDonald
Editor: Anaya McDonald

iGaming Daily is also now on TikTok. Make sure to follow us at iGaming Daily Podcast (@igaming_daily_podcast) | TikTok for bite-size clips from your favourite podcast.

Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

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Ep 600: How Positionless Marketing Is Changing the CRM Game

Ep 600: How Positionless Marketing Is Changing the CRM Game

SBC Media