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In this episode of Freelancer Training, I’m joined by Steven Lewis, founder of Taleist Agency and a master of sales-driven storytelling. Together, we dive deep into the art and strategy of copywriting that actually sells.

Steven shares powerful insights on how well-crafted copy can turn passive readers into paying customers—and why the right words, in the right order, are often your most valuable business asset.

💡 Key Takeaways:

🧠 The Psychology of Sales Copy
Discover how effective copy connects emotionally, builds trust, and guides prospects through the buyer journey—step by step.

🔧 Inside Taleist’s Proven Process
Steven walks us through his agency’s structured approach to creating conversion-focused content—from research and brand voice to execution.

✍️ Practical Writing Tips You Can Use Today
Learn how to write compelling headlines, high-performing landing pages, and email sequences that move the needle, no matter your niche.

🚫 Mistakes to Avoid

Steven reveals the most common copywriting missteps—and how to fix them—so your words actually drive results.

Whether you’re a freelancer, business owner, or marketer, this episode will sharpen your skills and help you write with purpose, clarity, and impact.

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