Ep. 141 Bundling Up This Holiday Season
Description
In this week’s episode, Jeremy interviews Ben Acott, the founder of Magnetic Labs (the holding company for Ben’s successful investments like Drink Monday and Manscaped) about what it takes to make DTC brands with highly effective subscription program. Ben takes this knowledge and penchant for grouping things together far, detailing how product bundling and brand partnerships can reduce costs,boost sales and retention this holiday season. He also spreads the message of how gift culture, and really valuing and investing into each customer is the best way to ensure a good base - making a case for avoiding cheap acquisitions and instead focusing on “sticky subscribers” and repeat buyers.
This episode is presented in partnership with Postscript.
To learn more about the team visit Messengermastermind.co
To subscribe to our newsletter click https://bit.ly/2SY2MLy
United States
